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100 exclusive sales appointment opportunities in 100 days or less — or you get every dollar of your management fee refunded, plus $2,000 cash. In writing. One fence company per market.
More Job Calls builds done-for-you marketing systems for residential fence companies that want a full estimate calendar without buying shared leads. The system runs Meta ads through a qualification funnel in your own accounts, so every homeowner who books is talking to you and only you — no four-way bid race, no reselling.
It's backed by a written guarantee: 100 exclusive sales appointment opportunities in 100 days, or a full management-fee refund plus $2,000 cash. Documented result: Bend Fence & Deck in Bend, Oregon went from 15 dead leads in two months with their previous ads company to roughly 60 estimates sent and 25 closed jobs within six weeks of launching this system.
Fencing is a volume trade. Tickets run $4K–$15K, not $80K, which means you can't survive on a trickle — you need a steady count of estimates, every week, and you need to win enough of them at your price. That's where most fence marketing breaks twice at once.
First, the shared-lead trap. Marketplaces sell the same homeowner to three, four, five fence companies. Now it's a sprint: whoever quotes first usually wins, and when everyone quotes, the cheapest number takes it. On a $6,500 wood privacy fence there is no margin left after you've shaved your bid to beat four strangers. You didn't buy a lead. You bought an entry fee to a price war.
Second, the calendar whiplash. Spring hits and you're turning work away. Then winter shows up and the phone goes quiet for three months while payroll doesn't. Most fence owners try to fix this with a marketplace subscription or an SEO retainer, and both fail the same test: neither produces exclusive estimates you can count on this month.
Here's the thing. The fix isn't more leads. It's appointments that belong to you alone, with a homeowner who already trusts you before you pull up — so you're not the third bid, you're the only one.
| How fence companies get jobs | Exclusive? | Speed | The catch |
|---|---|---|---|
| Shared lead sites (Angi, HomeAdvisor, Networx) | No — resold to 3–5 fence companies | Fast | On a $6K fence, the cheapest of five bids wins; you pay for the race either way |
| Yard signs, door hangers, referrals | Yes | Unpredictable | Strongest in spring when you're already slammed; gone by November when you need it |
| SEO / website retainers | Yes | 6–12+ months | A whole fencing season can pass before page one, and the retainer bills every month of it |
| More Job Calls system | Yes — one fence company per market | First appointments typically in 7–14 days | Requires ~$3K/mo minimum ad budget and someone who can quote fast |
Not "ad management." A complete acquisition system, installed in your own accounts, in six pieces built around how fencing actually sells:
Start with the core problem in this trade — losing good jobs to cheaper bids. Here's how to fix it:
From the More Job Calls YouTube channel — weekly breakdowns with real ad-account numbers.
Brian Wallace and Jessica Matthews run Bend Fence & Deck in Bend, Oregon. Before us, they paid another ads company and got 15 dead leads in two months. Brian was so burned it took three calls over three months before he said yes — his stated goal on the first call was to prove the whole thing was fake. Here's what the system did once it was on:
"I saw your ad on Facebook and, to be honest, I wanted to call your bluff."— Brian Wallace, Bend Fence & Deck, Bend, Oregon
"I think I'm pretty close to 60 estimates sent and about 25 of them closed."— Brian Wallace, Bend Fence & Deck, Bend, Oregon
"The phone's ringing, the website's going off, people are calling in on referrals and website. And of course with your program... it's just been unbelievable. I think I've done more appointments in the last six weeks than I did all of last year."— Brian Wallace, Bend Fence & Deck, Bend, Oregon
Want to see week-one math on a small budget? Watch what $1,000 of ad spend produced for another client:
Anyone can write a guarantee. They can't copy actual calendars, pipelines, and recordings from contractors who said "this sounds too good to be true" on day one — and changed their mind because the system kept delivering.
This is built for established residential fence companies with real crews and at least one person whose job is selling, not digging. The guarantee requires roughly $3K/month minimum in ad budget on top of management for the 100-day sprint, and the capacity to run 3–5 appointments a day when the volume shows up — because in fencing, it shows up fast.
If you're a one-truck operation, have nobody to run estimates, or can't get a quote out within a day or two, the appointments will pile up faster than you can work them. We'll tell you that on the call instead of taking your money.
On a marketplace, the same homeowner gets sold to three to five fence companies, and on a $6K wood fence the cheapest bid usually takes it. There's no margin in that race. More Job Calls builds the system inside your own accounts, so every appointment is exclusive to you. One fence company per market, and you own the ad account, CRM, and data from day one.
100 exclusive sales appointment opportunities in 100 days or less — or you get every dollar of your management fee refunded, plus $2,000 cash. In writing. The refund covers the management fee you pay us. Ad spend goes from you straight to Meta and never touches our hands, so it's never ours to hold.
Budget roughly $6K per month all-in during the 100-day sprint, covering both ad spend and management. The guarantee requires a minimum ad budget of about $3K/month — that's the floor where the appointment math holds. Your exact numbers depend on market and service area, and you get them on a free strategy call.
Yes — fencing is a volume trade, and this is a volume system. At $4K–$15K per job you don't need monster tickets; you need a steady count of exclusive estimates and a fast quote. The funnel also screens for project scope and material up front, so more of your calendar goes to vinyl, aluminum, and full-perimeter projects instead of 40-foot repair calls.
The spring rush followed by a dead winter is the fencing cash-flow trap. The system attacks it two ways: ads keep producing exclusive appointments when competitors go quiet and cost per lead drops, and CRM automations nurture spring overflow and non-responders into an off-season backlog instead of letting them go cold.
One-man crews still digging post holes all day, companies with nobody to run estimates, or anyone who can't quote fast — in fencing, the first solid quote usually wins, and a system that books appointments can't fix a three-day quote turnaround. If that's where you are, fix the quoting process first. We'll tell you that on the call.
One fence company per market. If your territory is taken, we'll tell you on the call — and waitlist you for the moment it opens.
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